4.7/5 | Based on 1200+ Reviews

Helena | Midi Dress

£120.00 £39.95 SAVE 66%
/
Free Delivery with Royal Mail
30-Day money-back guarantee
A family boutique since 2010
Colour
Size
Low stock - items left!

EARLY SPRING SALE
ENDS TONIGHT!

UP TO 80% OFF

Now is the time to shop your favorite items at irresistible prices. As long as stocks last!

Light, Flattering & Effortlessly Elegant

There is something comforting about a dress that feels cool the moment you slip it on. Helena is crafted from airy fabric with a softly shaped silhouette that follows your form gently, offering comfort without clinging or feeling restrictive.

The flowing design allows natural movement, while subtle shaping provides balanced coverage through the midsection. Worn for sunny lunches, seaside walks, or evenings on the terrace, it brings effortless grace to warm days.

Designed for women who value elegance that feels natural and unforced.

Why the Helena becomes your everyday favourite:

✔️ Flattering gentle silhouette – follows your shape without feeling tight

✔️ Light breathable fabric – keeps you cool without heaviness

✔️ Timeless versatile design – suitable for many occasions

✔️ Soft midsection coverage – smooth drape that never clings

Product Details

Material: Lightweight breathable fabric
Fit: Relaxed with gentle shaping
Design: Elegant summer midi dress
Style: Flowing warm weather wear
Available Sizes: See size guide for full measurements

At Still & Bloom, customer satisfaction comes first. That's why we keep you constantly updated on your order and always offer free shipping. We work closely with Royal Mail to deliver all orders quickly and safely.

Trusted by thousands of women - If for any reason you're not happy with your order, simply send it back within 30 days. Shopping with us is worry free.

We offer a range of secure and convenient payment methods to make your shopping experience seamless. Here's what we currently accept:

  • Credit or Debit Cards: We welcome all major credit and debit cards, including Visa, Mastercard, and American Express.
  • Mobile Payment Service: You can also use Apple Pay, Shop pay, or Google Pay for a quick and easy checkout.
  • Gift Cards or Store Credit: Have a gift card or store credit from us? You can use it towards your purchase.

Customers love

Still & Bloom

Simply Lovely!


Just received this delightful dress and I absolutely adore it. The crinkle fabric is so soft and breathable, perfect for those rare warm British summer days! It fits wonderfully. Delivery was spot on too. Cheers!

Eleanor P.

Lovely dress!


I am absolutely delighted with this purchase. I was a bit worried about ordering online, but the dress arrived promptly and the quality is top-notch. The material is so soft and breathable and the fit is very true to size.

Audrey W.

So soft and cheerful

I love how warm and cozy this sweater feels. The color is beautiful and brightens up my wardrobe for autumn. The fit is relaxed but still flattering, and the turtleneck keeps me nice and snug without being too tight.

Wendy Monroe

Great Service

I was slightly worried when my parcel arrived a day late, but everything inside was perfectly packed and beautifully presented. The dress feels soft and exactly as shown online. Customer service replied quickly and put my mind at ease. So pleased with my purchase!

Sophie P.

Casual Wear Heaven

This site has become my go-to casual wear. The Sweaters are soft and stylish. Shipping was quick and hassle-free!

Chloe S.

Absolutely love the fabric. It is soft but not clingy and lays really nicely. I feel put together even when I just throw it on. I love this dress! Gonna wear it to my daughters birthday!

Liam J

Wasn’t sure what to expect, but the whole experience felt thoughtful. From the email updates to the quality of the clothing. Very happy with my clothes.

Emma S.

Coat of the Year!

I ordered a coat, and it exceeded all my expectations! It’s warm, stylish, and the fit is perfect. Can’t recommend this place enough for outerwear!

Emma S.

I Love It!


I ordered this blouse, and it exceeded all my expectations! It’s light, stylish, and the fit is perfect. Can’t recommend this place enough for lovely tops!

Emily T.

EARLY SPRING SALE

This small boutique began quietly, run by a mother and daughter here in Bristol.

This year marks 16 years since we first opened our doors in 2010. And this month, we celebrate that special moment.

To mark the occasion, we created our Early Spring Sale as a small thank you to the women who have supported us over the years.

For a limited time, you can enjoy selected pieces from our collections with savings of up to 80%.

By choosing a piece today, you support a small family boutique built with care.

Every order truly means a lot to us.

Margaret & Anne ❤️

COMBINE AND GET UP TO 30% EXTRA OFF!

THE STILL & BLOOM IDEA

Still & Bloom is a mother and daughter boutique built on trust, care, and timeless style.

The name reflects what we believe. Still stands for calm and comfort. Bloom represents confidence and the quiet joy of feeling good in what you wear.

Our collections focus on pieces that are comfortable, elegant, and easy to wear through every season.